La Cenicienta

 

Telemundo 9/8/03 – 10/20/03

 

 

 

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     http://www.soapoperafan.com/passions/actor.html PRODUCTION STARTS ON LA CENICIENTA (CINDERELLA), A NIGHTLY REALITY LOVE STORY, TO AIR ON TELEMUNDO

     LOS ANGELES (June, 2003). Galán Entertainment announced the start of production on La Cenicienta (Cinderella), a nightly reality love story being prepared for air on Telemundo Network.

     The nightly one-hour series is a primetime, reality love story featuring 23 year-old Minerva Ruvalcaba, a real-life Cinderella, living out a once in a lifetime opportunity to find her Prince Charming from among twenty handsome suitors vying for her love. And, like many Latin ladies, Minerva will not choose her Mr. Right without the help of her family, her friends, an astrologer and a very real priest, el Padre Alberto. La Cenicienta’s host is Eva Tamargo Lemus (Passions), Minerva’s Madrina (Godmother) and confidant, who also plays a vital role in the final decision.

     "We congratulate Eva on her new endeavor," says Senior Vice President, Daytime Programs NBC, Sheraton Kalouria. "This extraordinary Latina will bring the same excellence to her work in Spanish for Telemundo that she brings to her central role on NBC's Passions."

     "I am very excited to be working on La Cenicienta," says Executive Producer, Nely Galán. The series will play like a telenovela, meaning it will air nightly and have a story arc. I love the idea of combining a very Latino format like the telenovela with the reality genre. It’s a new twist on reality programming."

     "Telemundo is delighted to be working with Galan Entertainment," says Jim McNamara, President & CEO of Telemundo. "The company has been a supplier of groundbreaking programming in the past and we look forward to another success with La Cenicienta."

     Minerva Ruvalcaba is a beautiful Mexican-American from Houston, Texas and so far, her success at romance has been dubious at best. Her mother, who is also named Minerva, thinks her daughter does not have good judgment when it comes to men and that’s why the family has to step in to help her find her Prince Charming.

     Finding Mr. Right, however, will be the toughest carriage-ride of her life since, for the first time, a melting pot of men with different nationalities and cultures, including an Anglo-American, is coming together to compete for love. La Cenicienta is a true representation of American diversity and the issues that come up between the suitors and the family include, racism, religious differences, class issues and machismo.

     As La Cenicienta, Minerva sets on a journey of passion, conflict, humor and cultural differences as she narrows the field down to that last, lucky Prince Charming. But at the end of the road, Minerva reveals her big secret in a surprise ending which will definitely alter her newfound relationship.

     La Cenicienta features:

     Minerva Ruvalcaba, a 23 year-old Mexican-American born in Houston, Texas and raised just across the Mexican border in Matamoros, Mexico. Her father is a businessman, her mother is a housewife and she has four brothers.

     Minerva’s Mother (Minerva Ruvalcaba)

     Also named Minerva, Cinderella’s 53 year-old mother is a warm, loving and opinionated woman. She talks openly about her four sons and thinks her daughter has no luck in the romance department. "She’s chosen two losers so far, I hope she can find Mr. Right."

     La Madrina (the Godmother)

     Eva Tamargo Lemus participates in La Cenicienta as Minerva’s Madrina (Godmother). She will be Minerva’s mentor and confidant. Eva Tamargo Lemus is an actress who portrays  Pilar Lopez-Fitzgerald on NBC’s Emmy® Award winning daytime drama "Passions."

     A native of Brooklyn, N.Y., Tamargo Lemus studied acting in New York under the guidance of Sam Waterston, William Hickey and Dorothy Dorff. Her theater credits include "Don Juan," "Rake of Seville," "Yerma," "Kennedy’s Children," and "Shadow Box." A multi-cultural performer, her film credits include "El Magnate," "Marla Elena" and "El Silencio De Neto." She appeared in USA Network’s "Sins of the City," and "Fortune Hunter" for Fox TV. Lemus’ film credits include Oliver Stone’s "Any Given Sunday" and "Random Hearts" with Harrison Ford and Kristin Scott Thomas.

     Selma. Minerva’s opinionated best friend is living her own Cinderella story. She came to the U.S. from Honduras and began cleaning houses to support herself and her baby. One of her clients, Thomas Lee, fell in love with her and they got married. She is expecting their first child. She worries about Minerva and thinks Minerva has to get real about the type of guys she needs to attract.

     Karla. Minerva’s childhood friend. A beautiful Mexican-American internet consultant from Houston, Texas. Karla is a fiery redhead with strong ideas about the ideal man.

     Leandro "Chacho" Ruvalcaba (Cenicienta’s Father)

     Chacho is a very conservative businessman from Matamoros, Mexico. He is 57 years old and is strong and protective of his only daughter, who is his favorite.

     Sergio Ruvalcaba (Cenicienta’s Brother, 28 years old)

     A brother who had difficulties in his teenage years, Sergio is married and now is a father. He is Minerva’s biggest supporter and protector. He wants to see his baby sister settle down with a decent man.

 

THE SUITORS (LOS PRETENDIENTES)

NAME                         AGE                            NATIONALITY                      PROFESSION                                   

Alonso, Lazaro             27                                Cuban-American                      Marketing Consultant

Biezonsky, Daniel         24                                Jewish Mexican                        Engineer

Borques, Edwin            30                                Ecuador                                   Scriptwriter

Campos, Luis               27                                Costa Rican                              Finance Director

Coppola, Bernardo       22                                Argentina                                  Student/Actor

Dugan, Joseph              30                                Anglo-American                       Post Production/Editor

Fernandez, Alfredo       26                                Mexican-American                   Financial Analyst/Singer

Huesca, Guillermo        35                                Mexican                                   TV Host/Announcer

Javier, Francisco           32                                Salvadoran-Mexican                 Business Owner

Jose Rafael                   27                                Puerto Rican                             Writer/Producer

Llobet, Alejandro         29                                Spanish                                    Bartender

Martinez, Andres          24                                Colombian                                Architect Student

Martinez, Johnny          27                                Cuban-American                      Scuba Diver

Medrano, Paul              27                                Mexican-American                   Personal Trainer

Ortiz, Roberto              27                                Mexican-American                   Model/Singer

Pack, Ramon                30                                Mexican-Cuban-Korean           Lawyer

Palma, Pablo                26                                Mexican-American                   School Teacher

Pou, Michael                29                                Cuban-American                      Administrative Asst.

Rodriguez, Fabian         26                                Colombian                                Flight Attendant

Vallarino, Hernan          26                                Uruguay                                   Singer

     La Cenicienta is produced by Galan Entertainment and executive produced by Nely Galán and Danila Koverman, one of the original creators of the Style Network and a key player in the launches of E! News Daily and Extra. Producers are Hugo Arenas, Ada Gorn, Guille Magana and Tod Schellinger.

     Fashions for La Cenicienta are provided exclusively by TADASHI of Tadashi Shoji & Associates, Inc., an internationally renowned and award-winning designer. Tadashi, who is the Official Designer and Sponsor of the Miss Universe Pageant, is based in Los Angeles, manufacturing better dresses and luxury eveningwear that are sold in fine department stores and specialty boutiques worldwide. For information, go to www.tadashicollection.com. In addition, resort wear for La Cenicienta’s suitors is provided by Papi Sportswear.

     Founded in 1994 by Nely Galán as a multifaceted production company dedicated to producing Latino-themed and urban content, Galan Entertainment has worked with such companies as Fox, MGM, Sony and TCI. Currently, the company’s slate includes reality and fiction TV shows and films, targeting a commercial, mainstream multi-ethnic audience. Clients include WB Network, ABC, Hallmark Entertainment, Sony, MTV and Telemundo.

     Telemundo, a U.S. Spanish-language television network, is the essential entertainment, news and sports source for Hispanics. Broadcasting unique national and local programming for the fastest growing segment of the U.S. population, Telemundo reaches 91% of U.S. Hispanic viewers in 118 markets through its 15 owned and operated stations, 32 broadcast affiliates and nearly 450 cable affiliates. Telemundo is wholly-owned by GE (NYSE:GE) and is an operating subsidiary of NBC, the nation's leading broadcast network.

 

     http://www.entertainmentworld.us/EW/templates/television.asp?articleid=461&zoneid=30: 6/23/03 - TELEMUNDO BEGINS PRODUCTION ON 'LA CENICIENTA' ('CINDERELLA'), A NIGHTLY REALITY LOVE STORY STARRING EVA TAMARGO LEMUS (NBC'S 'PASSIONS') FROM GALÁN ENTERTAINMENT

     BURBANK, Calif. -- June 23, 2003 -- Telemundo Network announced the start of production on “La Cenicienta” (“Cinderella”), a nightly reality love story for primetime starring Eva Tamargo Lemus from NBC’s “Passions” and produced by Galán Entertainment.

     The one-hour series is a love story featuring 23-year-old Minerva Ruvalcaba, a real-life Cinderella who is living out a once in a lifetime opportunity to find her Prince Charming from among 20 handsome suitors vying for her hand. And, like many Latin ladies, Ruvalcaba will not choose her Mr. Right without the help of her family, her friends, an astrologer and a very real priest, el Padre Alberto. “La Cenicienta’s” host is Tamargo Lemus), who portrays Ruvalcaba’s “Madrina” (or godmother) and confidante, who also plays a vital role in the final decision.

     "We congratulate Eva on her new endeavor," says Senior Vice President, Daytime Programs NBC, Sheraton Kalouria. "This extraordinary Latina will bring the same excellence to her work in Spanish for Telemundo that she brings to her central role on NBC's ‘Passions.’"

     “I am very excited to be working on ‘La Cenicienta’,” says executive producer Nely Galán. “The series will play like a telenovela, meaning it will air nightly and have a story arc. I love the idea of combining a very Latino format like the telenovela with the reality genre. It’s a new twist on reality programming.”

     “Telemundo is delighted to be working with Galán Entertainment,” says Jim McNamara, President & CEO of Telemundo. “The company has been a supplier of groundbreaking programming in the past and we look forward to another success with ‘La Cenicienta.’”

     Ruvalcaba is a beautiful Mexican-American from Houston, Texas and so far, her success at romance has been dubious at best. Her mother, who is also named Minerva, thinks her daughter does not have good judgment when it comes to men and that’s why the family has to step in to help her find her Prince Charming.

     Finding Mr. Right, however, will be the toughest carriage-ride of her life since, for the first time, a melting pot of men with different nationalities and cultures, including an Anglo-American, is coming together to compete for love. “La Cenicienta” is a true representation of American diversity and the issues that come up between the suitors and the family include, racism, religious differences, class issues and machismo.

     As “La Cenicienta,” Ruvalcaba sets on a journey of passion, conflict, humor and cultural differences as she narrows the field down to that last, lucky Prince Charming. But at the end of the road, she reveals her big secret in a surprise ending which will definitely alter her newfound relationship.

     “La Cenicienta” features:

     Young Ruvalcaba, who was raised just across the Mexican border in Matamoros, Mexico. Her father is a businessman, her mother is a housewife and she has four brothers.

     Ruvalcaba’s mother (Minerva Ruvalcaba) -      Also named Minerva, Cinderella’s 53-year-old mother, is a warm, loving and opinionated woman. She talks openly about her four sons and thinks her daughter has no luck in the romance department. “She’s chosen two losers so far, I hope she can find Mr. Right.”

     La Madrina (the godmother) - Tamargo Lemus participates in La Cenicienta as Rubalcaba’s Madrina (godmother), as well as her mentor and confidante. Tamargo Lemus portrays Pilar Lopez-Fitzgerald on NBC’s Emmy Award-winning daytime drama “Passions.” A native of Brooklyn, New York, Tamargo Lemus studied acting in New York under the guidance of Sam Waterston, William Hickey and Dorothy Dorff. Her theater credits include "Don Juan," "Rake of Seville," "Yerma," "Kennedy’s Children," and "Shadow Box." A multi-cultural performer, her film credits include "El Magnate," "Marla Elena" and "El Silencio De Neto." She appeared in USA Network’s "Sins of the City," and "Fortune Hunter" for Fox TV. Lemus’ film credits include Oliver Stone’s "Any Given Sunday" and "Random Hearts" with Harrison Ford and Kristin Scott Thomas.

     Selma - Ruvalcaba’s opinionated best friend is living her own Cinderella story. She came to the U.S. from Honduras and began cleaning houses to support herself and her baby. One of her clients, Thomas Lee, fell in love with her and they got married. She is expecting their first child. She worries about Minerva and thinks Minerva has to get real about the type of guys she needs to attract.

     Karla - Ruvalcaba’s childhood friend is a beautiful Mexican-American Internet consultant from Houston. Karla is a fiery redhead with strong ideas about the ideal man.

     Leandro “Chacho” Ruvalcaba (“Cenicienta’s” Father) - Chacho is a very conservative businessman from Matamoros, Mexico. He is 57 years old and is strong and protective of his only daughter, who is his favorite.

     Sergio Ruvalcaba (Cenicienta’s Brother, 28 years old) - A brother who had difficulties in his teenaged years, Sergio is married and now is a father. He is Ruvalcaba’s biggest supporter and protector. He wants to see his baby sister settle down with a decent man.

 

THE SUITORS (LOS PRETENDIENTES)

NAME AGE NATIONALITY PROFESSION

Alonso, Lazaro 27 Cuban-American Marketing Consultant

Biezonsky, Daniel 24 Jewish Mexican Engineer

Borques, Edwin 30 Ecuador Scriptwriter

Campos, Luis 27 Costa Rican Finance Director

Coppola, Bernardo 22 Argentina Student/Actor

Dugan, Joseph 30 Anglo-American Post Production/Editor

Fernandez, Alfredo 26 Mexican-American Financial Analyst/Singer

Huesca, Guillermo 35 Mexican TV Host/Announcer

Javier, Francisco 32 Salvadoran-Mexican Business Owner

Jose Rafael 27 Puerto Rican Writer/Producer

Llobet, Alejandro 29 Spanish Bartender

Martinez, Andres 24 Colombian Architect Student

Martinez, Johnny 27 Cuban-American Scuba Diver

Medrano, Paul 27 Mexican-American Personal Trainer

Ortiz, Roberto 27 Mexican-American Model/Singer

Pack, Ramon 30 Mexican-Cuban-Korean Lawyer

Palma, Pablo 26 Mexican-American School Teacher

Pou, Michael 29 Cuban-American Administrative Asst.

Rodriguez, Fabian 26 Colombian Flight Attendant

Vallarino, Hernan 26 Uruguay Singer

     “La Cenicienta” is produced by Galán Entertainment and executive produced by Nely Galán and Danila Koverman, one of the original creators of the Style Network and a key player in the launches of E! News Daily and Extra. Producers are Hugo Arenas, Ada Gorn, Guille Magana and Tod Schellinger.

     Fashions for “La Cenicienta” are provided exclusively by TADASHI of Tadashi Shoji & Associates, Inc., an internationally renowned and award-winning designer. Tadashi, who is the Official Designer and Sponsor of NBC’s Miss Universe Pageant, is based in Los Angeles, manufacturing better dresses and luxury eveningwear that are sold in fine department stores and specialty boutiques worldwide. For information, go to www.tadashicollection.com. In addition, resort wear for “La Cenicienta’s” suitors is provided by Papi Sportswear.

     Founded in 1994 by Galán as a multifaceted production company dedicated to producing Latino-themed and urban content, Galán Entertainment has worked with such companies as Fox, MGM, Sony and TCI. Currently, the company’s slate includes reality and fiction TV shows and films, targeting a commercial, mainstream multi-ethnic audience. Clients include WB Network, ABC, Hallmark Entertainment, Sony, MTV and Telemundo.

 

     http://www.msnbc.com/news/944365.asp?cp1=1: Hispanic reality dating show on way.  ‘La Cenicienta’ will follow single mother seeking love  ASSOCIATED PRESS  LOS ANGELES, July 25 —

     A single mother in search of love will be featured on a reality dating show that reflects Hispanic culture, Telemundo executives said Friday. “La Cenicienta,” or Cinderella, filmed in Palm Springs, will air on the Spanish-language network for six weeks beginning in September. “THE FIRST REALITY SERIES that shows the world how to fall in love, Latina style,” trumpets a promotional spot for the series. That has a number of implications, the executives said.

       “In true Latino fashion, you’re not just marrying the bride, you’re marrying the entire family,” Jim McNamara, Telemundo president and chief executive officer, told the Television Critics Association.

       Parents and siblings weigh in on Minerva Ruvalcaba’s choices, and not always diplomatically. “My daughter’s taste in men is awful,” her mother says, in a clip shown for TV critics.

       A priest acts as one of Ruvalcaba’s advisers, something unlikely to occur in non-Hispanic dating shows, said Nely Galan, the show’s executive producer, and the dates are chaperoned.

       Telemundo has ventured successfully into reality programming before. Previous series, in which contestants had the chance to win a shot at acting and music careers, rivaled the ratings of the “telenovelas” — limited-run soap operas — that are the core of Spanish-language television.

       “La Cenicienta” — which is also a nickname for popular telenovela stories about young women who overcome obstacles to achieve their dreams — merges reality TV and the telenovela approach to make it appealing for Hispanics, said Galan.

       The show delves into serious issues of sexism, racism and class bias as well, she said. An eclectic group of men vie for Ruvalcaba, including Jewish, black and Asians of Hispanic descent, Galan said.

       Telemundo also announced a new telenovela, “Amor Descarado” (Unmasked Love), which, with “La Cenicienta,” represents a shift in the NBC-owned network’s approach.

       “We’ve transformed the company from an acquirer to a producer,” said McNamara. Telemundo is producing 75 percent of its prime-time lineup, versus very little a few years ago, he said.

       “Amor Descarado” is being produced in Miami, which represents Telemundo’s intent to establish its telenovela production in the United States. Most telenovelas are produced in Latin America.

       Locally produced telenovelas are the highest-rated programs in other countries and Telemundo expects that U.S. viewers will respond similarly to programs made for them, said Patricio Willis, Telemundo TV Studios president, whose comments in Spanish were translated by McNamara.

       Specific air dates for “La Cenicienta” and “Amor Descarado” were not announced.

 

     www.bayarea.com/mld/mercurynews/news/local/6389203.htm,  http://www.sltrib.com/2003/Jul/07292003/tuesday/79331.asp:

     Posted on Sat, Jul. 26, 2003 Telemundo to air 'La Cenicienta,' reality dating show LYNN ELBER

Associated Press

     LOS ANGELES - A show featuring a single mother in search of love is being trumpeted by Spanish-language network Telemundo as "the first reality series that shows the world how to fall in love, Latina style."

     "La Cenicienta," or Cinderella, filmed in Palm Springs, will air on Telemundo for six weeks beginning in September, network executives said Friday.

     The show will be a family affair of sorts, with parents and siblings weighing in on Minerva Ruvalcaba's choices, and not always diplomatically.

     "In true Latino fashion, you're not just marrying the bride, you're marrying the entire family," Jim McNamara, Telemundo president and chief executive officer, told the Television Critics Association.

     A priest also acts as one of Ruvalcaba's advisers, something unlikely to occur in non-Hispanic dating shows, said Nely Galan, the show's executive producer. An astrologer offers guidance as well, and dates are chaperoned.

     Another cultural difference is how the woman's history, including her motherhood, figures into the equation, the executives said. Most Latinos want to marry a virgin, the priest says in a clip.

     The series wants to demonstrate to women, especially young Hispanic women, "there is a second chance in life," said actress Eva Tamargo-Lemus, featured in the series as Ruvalcaba's "madrina," or godmother.

     Telemundo has ventured successfully into reality programming before. Previous series, in which contestants had the chance to win a shot at acting and music careers, rivaled the ratings of the "telenovelas" - closed-ended soap operas - that are the core of Spanish-language TV.

     "La Cenicienta" also delves into serious issues of sexism, racism and class bias, according to Galan, as an eclectic group of men representing Jews, blacks and Asians of Hispanic descent vie for Ruvalcaba.

     Telemundo also announced a new telenovela Friday, "Amor Descarado" (Unmasked Love), which, with "La Cenicienta," represents a shift in the NBC-owned network's approach.

     "We've transformed the company from an acquirer to a producer," said McNamara. Telemundo is producing 75 percent of its prime-time lineup, versus very little a few years ago, he said.

     "Amor Descarado" is being produced at a new facility in Miami, which represents the network's intent to establish its telenovela production in the United States. Most telenovelas are produced in Latin America.

     Locally produced telenovelas are the highest-rated programs in other countries and Telemundo expects that U.S. viewers will respond similarly to programs made for them, said Patricio Willis, Telemundo TV Studios president, whose comments in Spanish were translated by McNamara.

     Specific air dates for "La Cenicienta" and "Amor Descarado" were not announced.

 

     http://www.terra.com/ocio/articulo/html/oci46559.htm Cenicienta amor descarado

     LOS ÁNGELES -- Una madre soltera en busca de amor será el tema de un programa de realidad sobre citas amorosas que refleja la cultura latina, dijeron el viernes los ejecutivos de Telemundo. 'La Cenicienta,', grabada en Palm Springs, pasará por la cadena en español durante seis semanas empezando en septiembre. "La primera serie del programa de realidad que muestra al mundo cómo se enamora al estilo latino," anuncia un lugar promocional para las series. Eso tiene una cantidad de implicaciones, dicen los ejecutivos. "En la verdadera tradición latina, no solo te casas con la novia, te casas con toda la familia," dijo a Television Critics Association Jim McNamara, el presidente y jefe ejecutivo de Telemundo. Los padres y hermanos de ella pesan las opciones de Minerva Ruvalcaba, y no siempre lo hacen diplomáticamente. "El gusto que mi hija tiene para los hombres es terrible," dice su mamá, en un corte que se pasó en TV critics. Un sacerdote hace el papel de uno de los consejeros de Ruvalcaba algo que no es probable que ocurra en un programa de citas no latino, dijo Nely Galán, la productora ejecutiva del programa. Un astrólogo ofrece guía también, y cuando salen a citas van con un acompañante. Otra diferencia cultural es cómo la historia de la mujer, incluyendo su maternidad, cuenta en la ecuación, dicen los ejecutivos. La mayoría de los latinos quieren casarse con una virgen, dice el sacerdote en un clip. La serie quiere demostrar a las mujeres, especialmente a las jovenes latinas, "que hay una segunda oportunidad en la vida," dijo la actriz Eva Tamargo-Lemus, quién sale en la serie como la "madrina," de Ruvalcaba. Telemundo ya antes se ha proyectado exitosamente en la programación de realidad. Las series previas, en las que las concursantes tenían la oportunidad de ganar un lugar en las carreras de la actuación y la música, rivalizaron con la audiencia de las "telenovelas" - que terminan de fin - que son lo principal de la televisión en español. 'La Cenicienta,' un apodo para las populares historias de telenovelas que tratan de jóvenes mujeres que superan obstáculos para lograr sus sueños, une a la televisión de realidad con el estilo de las telenovelas para hacerla atractiva a los latinos, dijo Galán. El programa trata con las serias cuestiones del sexismo, el racismo, y la parcialidad con las clases, dijo ella. Un grupo ecléctico de hombres para que Ruvalcaba seleccione, incluye a un judio, un afroamericano y a asiáticos de ascendencia latina, dijo Galán. Telemundo también anunció una nueva telenovela, 'Amor Descarado,' la cual, junto con 'La Cenicienta,' representa un cambio en la cadena propiedad de NBC. "Hemos transformado la compañía de ser un adquisidor a ser un productor," dijo McNamara. Telemundo está produciendo un 75 por ciento de su programación nocturna, a comparación de muy poco hace algunos años, dijo él. 'Amor Descarado' está siendo producida en nuevas instalaciones en Miami, lo cual representa el intento de Telemundo por establecer su producción de telenovelas en los Estados Unidos. La mayoría de las telenovelas son producidas en América Latina. Las telenovelas producidas a nivel local son los programas de puntuación más alta en otros países y Telemundo espera que la audiencia de los EE.UU. responda similarmente a los programas que fueron hechos para ellos, dijo Patricio Willis, presidente de Telemundo TV Studios, cuyos comentarios en español fueron traducidos. No se dieron a conocer las fechas específicas en que se transmitirán 'La Cenicienta' y 'Amor Descarado.'

 

 

 

 

 

 

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